Tuesday, June 5, 2018

Bayer’s annual shareholder meeting was a PR disaster

Bayer’s annual shareholder meeting was a PR disaster -- and it’s all thanks to you!

With the international spotlight of the world on Bayer, we made sure to get one message trending online on Twitter, into the press and right in front of the shareholders’ noses: Bayer’s profits come with a hefty price tag -- the massive global die-off of our bees.

With your help, we sponsored beekeepers' attendance at the shareholder meeting and directly confronted Bayer about its bee-killing pesticides. The beekeepers joined a group of incredible SumOfUs volunteers, and together we made our protests heard, handed out leaflets and staged a mock-funeral for “the last bee”.

Want to check out the action? Watch the video to see how beekeepers and SumOfUs volunteers crashed Bayer’s shareholder party.

You don't have Facebook? No problem, here's the video on Youtube.